Services
What I Create
Lead Magnet Strategy, Writing & Design
Irresistible opt-ins mapped to your ICP and funnel stage. I handle the angle, outline, copy, and on-brand layout—delivered ready to publish (plus thank-you page/email copy if needed).
How does this help your business?
– Grows a qualified email list and lowers CAC(Client Acquisition Cost)
– Attracts prospects who match your offer and budget.
– Nurture sequences and give sales a warm conversation starter.
Deliverables: PDF/PNG exports + editable source files and usage guidelines.
Well-researched eBooks & Guides
Authority pieces backed by original research, SERP & competitor analysis, and credible citations. Clear narrative flow, helpful diagrams/pull-quotes, and clean formatting for web and print.
How does this help your business?
– Builds trust and authority, speeding up the pipeline.
– Equips sales and success with send-ready education assets.
– Earns backlinks and PR mentions; strong cornerstone content for SEO.
Deliverables: Full manuscript + designed layout • executive summary • citation list • repurposing plan (blog, email, social, webinar slides)
Infographics & Visual Explainers
On-brand visuals that make complex ideas simple at a glance—ideal for landing pages, email nurtures, product education, and social.
How does this help your business?
– Improves comprehension and time on page.
– Boosts shareability and backlink potential.
– Clarifies features and benefits—reducing support questions.
Deliverables: Editable files and alt-text copy for accessibility/SEO.
SEO & Thought-Leadership Articles
Topic research, briefs, and polished drafts (short or long form) aligned to the search intent and your internal linking plan—without fluff.
How does this help your business?
– Attracts qualified organic traffic and builds topical authority.
– Guides readers to demo/trial pages with clear CTAs.
– Supports email, social, and sales enablement with reusable insights.
Deliverables: Keyword map, outline/brief, article draft(s), titles/meta, internal & external link plan, optional FAQ schema.
Next Steps
A simple, collaborative process to turn
your ideas into high-converting, on-brand
content—delivered smoothly, on schedule.
Ready to start?
Reach out via the [contact form]
or
mail at: hello@craftsmartcontent.com
Let’s plan the one asset that moves your funnel now.